Clare Mann

Clare Mann
Clare Mann is a psychologist, existential psychotherapist, author, and communications trainer.   She runs a part-time private vegan psychology practice in Sydney as well as working with vegans all over the world via Skype/Facetime.
She is the author of numerous books, including Vystopia: The Anguish of Being Vegan in a Non-Vegan World (2018) and her new book, Myths of Choice: Why People Won’t Change and What You Can Do About It (2019).   Clare co- founded the Vegan Voices Smartphone App, is co-contributor to the Sydney Vegan Club 30- Day Vegan Challenge, and contributor to the books Plant Powered Women and Everyday Vegans. As a passionate animal rights campaigner, she provides skills training to help vegans and animal advocates communicate more effectively, and animal welfare organisations collaborate for increased effectiveness.


Workshop:  Why People Won’t Change and What You Can Do About It

Date & Time: 1.15pm Sunday 29th March

Run Time: 2hrs


People resist change in all aspects of their lives, not just veganism and non-speciesism.  As animal activists, we become frustrated that, after sharing the inherent cruelty of people’s choices, they still don’t change.  It is essential to understand the unquestioned assumptions that underpin their decision-making.  By using the notion of social and cultural myths we can more easily break the trance and help people make kinder choices. 

In this interactive workshop, we will examine four different activism roles that occur in any social justice movement. By applying and understanding the myths that underpin people’s behaviour, we can work to reducing their resistance and increase the chance of them changing.  You will leave this workshop feeling more empowered in your activism. 

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